Coca-Cola Teams Up With Spotify in Music-Sharing Deal

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Spotify Ltd. will incorporate its music streaming service with Coca-Cola Co. (KO) ’s Internet marketing, to help raise awareness and draw users. The music-streaming service will be “the key underlying technology for Coca-Cola Music globally” and the soft-drink maker will “integrate Spotify into its Facebook presence,” Atlanta-based Coca-Cola said today in a joint statement with London-based ...

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