Maximizing Returns on Executive Education (BusinessWeek)

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BusinessWeek - As an educator, I believe that knowledge for the sake of knowledge has enduring social value. As the head of executive education for Northwestern University's Kellogg School of Management (Kellogg Executive Education Profile), this philosophy has no place in my mission. Having experienced managers show up at my door just to learn about a topic -- in the absence of knowing what specific issues they are there to address -- may not seriously harm their businesses, but it certainly will damage mine over time.

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